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10 Great UX (User Experience) Tips!

December 9, 2017

UX (user experience) is the way of improving user satisfaction by improvising accessibility, usability, and efficiency of user’s interaction

Improvement = Actionable Feedback!

November 27, 2017

The best way to improve your website is by listening to your user feedback. But how to nail the right questions so that we end up with the precise feedback for our UX design?

Design Creates Experiences that Facilitate Product Goals.

With more than 20 years in the UI/UX sphere, we craft experiences that match user expectations, thus enabling brands to achieve their business vision.

20 +

Years in Design

200 +

Satisfied Clients

500 +

Successful Projects

40 +

Designers On-board

Start a Project Check our Work

Have you ever thought. Where do ideas come from?

How do you solve problems or approach situations? Are you looking at things from every angle?

Introducing CogniLense, Our Proprietary Thinking Tools - Offering a Fresh, Multi-Angle Lense to Think Consciously

This curated collection of ideas, concepts, and perspectives, is designed to open up your mind to look at problems and situations in products, business and life in general, through different lenses.

You can get your hands on them as, simple, effective card decks.

Explore CogniLense

Take a Look at Our Journal

5 UX Design Tips for Inclusive, Multi-Age Engagement

January 8, 2025

Learn 5 essential UX design tips to create inclusive, accessible, and engaging experiences for both adults and children.

7 Ways to Boost Student Engagement in Edtech Apps

January 7, 2025

Explore 7 innovative ways to enhance student engagement in Edtech apps, from gamification to VR, AR, and personalized learning tools.

BMW’s Alexa Integration: Enhancing Your Drive or Increasing Risks?

January 6, 2025

Explore BMW’s Alexa integration: does it enhance driving safety and convenience, or introduce new risks to your in-car experience?

There’s a Lot Happening Behind the Scenes in Our Lab!

What if GPay Could Simplify Group Expenses with a Shared Wallet?

An attempt to simplify group expenses with GPay’s new Shared Wallet feature, offering centralized payment methods, real-time updates, and contextual annotations. This innovation aims to enhance transparency and usability, opening up seamless possibilities for group expense management.

Could Myntra Use a New AI Voice to Revolutionize its Shopping Experience?

An attempt to revolutionize Myntra’s shopping experience with Venie, an AI-driven video commerce guide offering real-time insights, product suggestions, and two-way conversations. Venie replaces Maya to enhance engagement and usability while unlocking new revenue opportunities for both Myntra and its users.

Expanding Swiggy Beyond Just a Food Delivery App

This project attempted to identify the gaps in this food delivery app and propose UI/UX design ideas to expand Swiggy in different ways for the users to use it for more than just a food delivery app, in turn setting it apart from its competitors.