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February 21, 2024
web design trends and stats cover

As design elements and features that were once innovative, become overused and cliché; it’s crucial to ensure your site stays fresh and aligned with contemporary expectations. From visual aesthetics to interactive features, let’s explore the key elements that will shape the web design landscape in the coming year.

February 20, 2024
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These trends go beyond aesthetics, they shape the way products are experienced and remembered by users. Embracing innovation, adapting to changing consumer preferences, and integrating the latest design trends into product and business strategies are key to success in the competitive world of digital products.

September 21, 2023
Navigation-Blog-cover

A well-designed navigation leads users to their desired destinations, by elevating their journey and making it more efficient and enjoyable. 

August 23, 2023
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Fostering the WOW moments right through the user journey is essential in order to achieve the users delight. Even incorporating the right micro interactions can help establish a lasting impression on your users.

July 24, 2023
Physcolog-Driven UX Strategies

By understanding the psychological mechanisms, you as designers can maximize the potential of design to bring about purposeful, significant and impactful results.

April 10, 2023
Age Inclusive Design

One often overlooked demographic is older adults, who represent a rapidly growing market with unique needs and preferences. Age inclusive design is the key to unlocking the potential of this market, and delighting your customers in the process.

March 21, 2023
Banking on (Money and) Better User Experience: Why Bank Websites Need UX Test

It’s time for the banks to listen up! People won’t go to open an account if they don’t fully understand the product and/or can’t get their questions answered with support. So while banks may be working to optimize each individual part of the journey to try to convert customers, the reality is that the entire experience needs to be stitched together for people to feel confident enough to actually convert.

January 5, 2023
Micro Interactions to Increase User Engagement

You might have even noticed those pop-up emojis as suggestions on Facebook which make you want to react using one of them!
A technique which has tremendous potential for driving engagement that often goes overlooked during the design process is micro-interactions, which designers need to ensure to consider.

December 29, 2022
The Future of UX: Designing Voice Experience

According to a recent Google’s article, 41% of people who own a voice-controlled speaker feel like they’re talking to another person. That makes one wonder, is Voice User Interface (VUI) reshaping the human-device relationship? Let’s get into the details of voice user interface and how to design a seamless voice experience.