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February 20, 2024
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These trends go beyond aesthetics, they shape the way products are experienced and remembered by users. Embracing innovation, adapting to changing consumer preferences, and integrating the latest design trends into product and business strategies are key to success in the competitive world of digital products.

September 21, 2023
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A well-designed navigation leads users to their desired destinations, by elevating their journey and making it more efficient and enjoyable. 

August 23, 2023
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Fostering the WOW moments right through the user journey is essential in order to achieve the users delight. Even incorporating the right micro interactions can help establish a lasting impression on your users.

July 24, 2023
Physcolog-Driven UX Strategies

By understanding the psychological mechanisms, you as designers can maximize the potential of design to bring about purposeful, significant and impactful results.

April 10, 2023
Age Inclusive Design

One often overlooked demographic is older adults, who represent a rapidly growing market with unique needs and preferences. Age inclusive design is the key to unlocking the potential of this market, and delighting your customers in the process.

March 21, 2023
Banking on (Money and) Better User Experience: Why Bank Websites Need UX Test

It’s time for the banks to listen up! People won’t go to open an account if they don’t fully understand the product and/or can’t get their questions answered with support. So while banks may be working to optimize each individual part of the journey to try to convert customers, the reality is that the entire experience needs to be stitched together for people to feel confident enough to actually convert.

January 4, 2023
Impacting Millions of Lives- Insights and Tips on Human-Centered Design

The customer always pays for an experience and satisfaction; thus the only means to attain them can be sold and delivered by creating human-centered design.

January 3, 2023
UX Essentials to Create a Great Chatbot

What does it really take to deliver a good chatbot experience? What do people/users expect from a chatbot, and what ruins that experience?

September 20, 2022
Healthcare Feature Image

Healthcare design trends have pivoted around new technologies and solutions for healthcare professionals as well as the patients. Read the article to know more.