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March 21, 2023
Banking on (Money and) Better User Experience: Why Bank Websites Need UX Test

It’s time for the banks to listen up! People won’t go to open an account if they don’t fully understand the product and/or can’t get their questions answered with support. So while banks may be working to optimize each individual part of the journey to try to convert customers, the reality is that the entire experience needs to be stitched together for people to feel confident enough to actually convert.

January 4, 2023
Impacting Millions of Lives- Insights and Tips on Human-Centered Design

The customer always pays for an experience and satisfaction; thus the only means to attain them can be sold and delivered by creating human-centered design.

January 3, 2023
UX Essentials to Create a Great Chatbot

What does it really take to deliver a good chatbot experience? What do people/users expect from a chatbot, and what ruins that experience?

December 29, 2022
The Future of UX: Designing Voice Experience

According to a recent Google’s article, 41% of people who own a voice-controlled speaker feel like they’re talking to another person. That makes one wonder, is Voice User Interface (VUI) reshaping the human-device relationship? Let’s get into the details of voice user interface and how to design a seamless voice experience.

September 26, 2022
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Fintech is an exemplary amalgamation of finance and cutting-edge technology, which is pioneering digital disruption solutions across the globe.

January 25, 2021
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Learn the pros, cons, and utility around friction in UX. Tackled right, it can help big time in the user flow. Handled poorly, it can lead to users dropping off or cancelling usage altogether.