A design exploration for a South East Asian Pharma company, into how thoughtful packaging can remove friction from one of the most human and most overlooked everyday experiences.

GPay’s Shared Wallet streamlines group expenses with centralized payments, real-time updates, and contextual notes. It enhances transparency and usability, opening new possibilities for expense management.

Myntra’s Venie revolutionizes shopping with AI-driven video guidance, real-time insights, and two-way conversations. Replacing Maya, it boosts engagement and usability while unlocking new revenue opportunities.