Offering Netflix’s Users with Features which they have been Missing Out On!
An attempt for Netflix’s UI/UX redesign to offer features that can enhance usability, accessibility and make the experience more user-friendly for the viewers.
A user spends a lot of time scrolling through thousands of shows which he/she doesn’t engage in. We added a few shows or movies as suggestions to watch for the users (based on their watch history to push content similar to their favorite genre), saving the user’s time to find an interesting piece of content. This could lead to better engagement and a user-friendly experience by helping the user to watch content of their taste/type.
With technological growth, voice assistance has been incorporated in many apps and websites to improve their usability. Hence introducing voice commands to Netflix can ease the usability and improve accessibility for a wider audience.
Invite a Friend
Watching your favorite movie is better and more entertaining when you watch it with your friends! Enjoy a watch party by inviting your friends to watch your favorite content and share your viewing experience together, through this feature.
Better Content Access
Tags were added to enable better search ability by functioning as a filter and thus avoiding the effort of infinite scrolling; to push the right content upfront.
Furthermore, there is an added feature for better accessibility- displaying the glimpse of the movie info in two ways- either by long press using an iOS device or by tapping on the movie cover which starts the playback of the content.
Tabs of Episodes and Trailers: Make it easy to switch between content of upcoming shows.
If the user wants to entertain himself/herself during traveling or while being involved in another task, then they can opt for the ‘audio mode’ feature of a show/movie to enjoy listening to the content without viewing it.
We’re always ready to attempt redesigns for digital products by deep diving into its functionality, understanding user goals and crafting solutions to enhance its usability for better engagement.